Our vision began with a calculated optimism that sustainability is achievable while maintaining all of the societal comforts we have grown accustomed to.
The Sustainable City became our definitive confirmation that this is indeed possible. This development represents the culmination of years of research applied to our ambitions to spearhead the move towards sustainable development whilst encouraging communities to adopt sustainable and healthy lifestyles.
Healthy lifestyle with horse and cycling tracks, indoor and outdoor fitness stations, equestrian centre, a hospital and clinic for alternative medicine.
Environmentally friendly lifestyle with clean energy, as well as recycling of water and waste.
The world’s first residential development to introduce “Aqueous Ozone” – a sustainable natural cleaner that is up to fifty times more effective than common household bleach.
Safety with car-free residential clusters.
Natural, green, and relaxing ambiance with 60% green spaces and two lakes of recycled greywater.
Social activities and events for all family members including meet & greet for new community members, workshops and training, entertainment and celebrations.
Our strategy takes a three-tiered approach: Social, Environmental and Economic. Social sustainability is achieved through an abundance of amenities and community outreach programs. Environmental sustainability is maintained through passive and active design strategies, as well as strategic partnerships with an individual focus on each element of sustainability. Economic sustainability is facilitated by taking advantage of operational efficiencies and passing on the savings to our residents, in addition to various offerings designed to give back to our community.
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